JP Moery’s Association Playbook – Episode 179: Why Associations Need “Association Hustle”

Host JP Moery recently launched Association Hustle – his debut book based on his real-life experiences and lessons learned working for decades in the association space. He explains, “Our 21st-century associations face mounting challenges requiring an innovative approach and a little bit of hustle to survive.” During this episode, he touches on five main topics – membership, sponsorship, sales, communications, and advocacy of which readers will find actionable takeaways to help strengthen their associations. Listen in and to order a copy for your organization – visit JP’s new website.


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