JP Moery’s Association Playbook – Episode 178: Developing Association Sponsors as Thought Leaders Can Be a Win-Win

During his latest podcast, host JP Moery addresses a quick topic about association sponsorships. Over the last year or two, he’s begun to see more and more associations accept the idea of having sponsors pay for the opportunity to deliver content – thought leadership. Partnering with your vendors on research initiatives and developing content relevant to your members can be a big win for all. Listen in.



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