JP Moery’s Association Playbook – Episode 156: Why Do Associations Carry Lapsed Members?

Host JP Moery has watched throughout his career as associations maintain lapsed members who haven’t paid their dues. And, for a very long time, in some cases. Why does it happen? JP breaks down the top 3 reasons and encourages you to send a strong message, “No dues, no benefits of membership.” Listen in.
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