Do You Really Want It?

JP Moery

IStock/Credit:kieferpix

I’m so encouraged by people who show desire and enthusiasm for success.  Images of material wealth are all around us, seemingly accessible (especially in the Washington, DC area) and almost easy to obtain.  Beautiful homes, fast cars, lots of nice gear.  These images are a mirage for many.

Those who seek these proxies of material wealth and success may have the perception that because they can see it….it must be easy or certainly obtainable due to proximity.  That’s BS.  Let’s be honest, do you really want it?   Are you willing to work or sacrifice enough to be in the top 5% of your field?  For most, it’s an emphatic “no.”

People like Mark Cuban, Gary Vaynerchuk, Tony Robbins and others, work so hard and put in so much effort – you’d feel like a car hit you if you spent a day in their shoes.  In some cases, they may be more talented.  But quite possibly their success skills were developed in the mid-morning hours while you were reading The Washington Post or sitting on the couch binge watching Netflix.   While you were doing that, the top 5% just finalized a new deal or moved it forward.

When The Moery Company launched pre-2010, I was consulting and working after hours.  It was difficult, I was tired and it frankly affected the quality of my work.  However, this effort began to test my thesis and challenge myself for the right stuff.  Sometimes, I question whether that kind of edge might be gone.  Maybe I’m not willing to give everything necessary to build the greatest association consulting firm in the world.

So I want you to be absolutely true to yourself today.  What do I want to be – the greatest salesperson in the world, my country, my town, my block, my company or my house?  Reflect on whether you want to be the best in your company, but giving the effort to be the best in your own home – of two.

You’re not fooling people when you say – you want to be the best association executive in the world, but are unwilling to make the sacrifices needed to achieve that.  It just doesn’t work that way.

If you want to be among the top 5%, then you must outhustle, outthink and outwork 95% of everyone else.  Or, you can just get lucky.

PS – And, it’s absolutely OK if you don’t want to be in the “Top 5.”  Just don’t claim to be disaffected, a member of the shrinking middle class or whatever excuse that’s out there.  Because most often we know where the buck stops. The image is in the mirror.

Please note: I reserve the right to delete comments that are offensive or off-topic.

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